SLNSW-The design dimension : product strategy and the c...-74VvmJqpElGA

The design dimension : product strategy and the challenge of global marketing / Christopher Lorenz.

Full title: The design dimension : product strategy and the challenge of global marketing / Christopher Lorenz.

Author/creator: Lorenz, Christopher, 1946-.

Date: 1986..

Call Numbers: N745.2/26

Record Identifier: 74VvmJqpElGA

Language: English

Formats: Books

Contents: xi, 167 p. : ill. ; 24 cm.

Publishers: Oxford, UK ; New York, NY USA : Blackwell, 1986.

Notes: Includes index. Bibliography: p. [156]-159.

Permalink: https://collection.sl.nsw.gov.au/record/74VvmJqpElGA

DDC: 745.2

MMS ID: 991006488919702626

The design dimension : product strategy and the challen...
The design dimension : product strategy and the challen...

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    Record title

    The design dimension : product strategy and the challenge of global marketing / Christopher Lorenz.

    Call numbers

    N745.2/26

    Record identifier

    74VvmJqpElGA

    Record permalink

    https://collection.sl.nsw.gov.au/record/74VvmJqpElGA

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    The design dimension : product strategy and the challenge of global marketing / Christopher Lorenz.

    https://collection.sl.nsw.gov.au/record/74VvmJqpElGA

    The design dimension : product strategy and the challenge of global marketing / Christopher Lorenz.

    Full title

    The design dimension : product strategy and the challenge of global marketing / Christopher Lorenz.

    Author / Creator

    Lorenz, Christopher, 1946-

    Publisher

    Oxford, UK ; New York, NY USA : Blackwell, 1986.

    Date

    1986.

    Call Numbers

    N745.2/26

    Record Identifier

    74VvmJqpElGA

    Language

    English

    Formats

    Books

    — Physical Description

    Contents

    Publication information

    Publisher

    Subjects

    Subjects and topics

    Industrial design Industrial design--Case studies New products--Marketing Marketing

    More information

    — ALTERNATIVE TITLES

    Full title

    — AUTHORS, ARTISTS AND CONTRIBUTORS

    Author / Creator

    — NOTES

    General note

    Date Published

    Identifiers

    — PRIMARY IDENTIFIERS

    Call Numbers

    N745.2/26

    Record Identifier

    74VvmJqpElGA

    Permalink

    https://collection.sl.nsw.gov.au/record/74VvmJqpElGA

    — OTHER IDENTIFIERS

    ISBN

    DDC

    MMS ID

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